Eye Appeal means Buy Appeal - Ajustrite Dress Form

New York: Gerstein Bros. Mfg. Corp. A 12 1/2" x 8 1/4" printed cardboard form to be used to improve the appearance of a dress on a hanger. No. 100 Model M. It is an Ajustrite Dress form "The weight is on the tape. String tie at top that attaches to a hanger allows for proper placement of the form. The belt from the dress is used to create a streamline waist. Illustration and narrative instructions at base. Reverse is blank.