Pabst Extract "Brings the Roses to Your Cheeks" [1910 Wall Calendar]
- Milwaukee: Pabst Brewing Company, 1909
Milwaukee: Pabst Brewing Company, 1909. Very Good +. Milwaukee: Pabst Brewing Company, 1909. Original chromolithographed wall calendar scroll measuring 58x18.5cm. when unrolled; cardboard roll along bottom edge and metal hanger present at top edge. Very light wear, one crease along bottom edge, faint damp stain to left-hand edge near bottom margin, else a Very Good or better example.
Promotional wall calendar featuring a full-length chromolithographed portrait by C.W. Henning of a beautiful "American Girl" on recto, 1910 wall calendar and advertising copy printed in red on verso. "The fairest flower in the garden of humanity is lovely woman. Every woman can be beautiful after her own style, yet how many fail to possess that subtle charm and fineness of coloring which comes only with perfect health. The pallid face, the sunken cheek, or lusterless eye too often, even among young girls, tell the story of nervous energy drained to the dregs."
Enter Pabst Extract, "A liquid preparation of malt and hops combined with calcium hypophosphate and iron pyrophosphate." It is promised to "strengthen the weak...It rapidly rebuilds tissue, muscle, and sinew." Approved by the FDA while still in its infancy, this elixir appears to be cooked down malt extract enhanced with a calcium supplement today only used in the poultry industry. As far as we know no drug exists that rebuilds muscle tissue or sinew.
Promotional wall calendar featuring a full-length chromolithographed portrait by C.W. Henning of a beautiful "American Girl" on recto, 1910 wall calendar and advertising copy printed in red on verso. "The fairest flower in the garden of humanity is lovely woman. Every woman can be beautiful after her own style, yet how many fail to possess that subtle charm and fineness of coloring which comes only with perfect health. The pallid face, the sunken cheek, or lusterless eye too often, even among young girls, tell the story of nervous energy drained to the dregs."
Enter Pabst Extract, "A liquid preparation of malt and hops combined with calcium hypophosphate and iron pyrophosphate." It is promised to "strengthen the weak...It rapidly rebuilds tissue, muscle, and sinew." Approved by the FDA while still in its infancy, this elixir appears to be cooked down malt extract enhanced with a calcium supplement today only used in the poultry industry. As far as we know no drug exists that rebuilds muscle tissue or sinew.