Now! Increased Outdoor Advertising Values on the Pacific Coast
- Pictorial wrappers
- San Francisco: Foster and Kleiser Company, 1938
San Francisco: Foster and Kleiser Company, 1938. Pictorial wrappers. Very Good +. Charming, scarce 1938 album selling the smart businessman on the ever-increasing opportunities in outdoor advertising, specifically on the growing West Coast. Folio, spiralbound, filled with beautiful printing, layout and design, with clear Art Deco influences. Hundreds of photographs, multi-colored inserts, advertising sheets at the rear pastedown. Clean and easily VG+ to Near Fine, with just a touch of light creasing along the front panel's upper tip. A love song to the billboard and other forms of outdoor advertising.