A collection of 12 metamorphic advertising trade cards promoting the use of Tobacco.
- 1880s
1880s. A group of 12 metamorphic advertising trade cards each depicting an unpleasant situation, when the card is opened flat the scene changes to a happily ever after situation,all as a result of using tobacco. Provided an effective means of advertising the technique was used by Wilson & McCallay's, Jackson's Best, Duke of Durham, Railroad Mills Snuff, Piper Heidsieck, Allen's Jewel, Bagley's, Dime Durham and Pogue's Sitting Bull. The use of tobacco was behind increased wealth, well-being, taming 'savage' native Americans, curing stomach disorders and heart burn and improving home life. Two of the cards are a slightly different format; one a small child so eager to get to the tobacco she falls off a piano stool and with sliced pages showing influencers like George Washington, Bismarck and Ben Butler all promoting the product. Various publishers.